About
Hi, I'm Ro. I help small businesses use technology the way big ones do.
Ubicolor is a one-partner technology studio based in Bath. I build websites, search visibility and AI tools for UK small businesses, and I explain every step in plain English.

The story
From global brands to your high street
- years building technology products
- 12+years building technology products
- featured app on the App Store
- Applefeatured app on the App Store
- augmented reality for global brands
- Nike · Speedoaugmented reality for global brands
- students taught in plain English
- 5,000+students taught in plain English
For more than 12 years I've built technology that people actually use: an app featured by Apple, augmented reality experiences for Nike and Speedo, and software used by thousands of people worldwide. I've worked as a staff engineer inside large engineering teams, and I've taught more than 5,000 students how technology works, in plain English.
Along the way I noticed something. The tools that give big companies an edge (fast websites, smart search visibility, AI that handles the busywork) are now affordable for everyone. But most small business owners are far too busy running their business to keep up with them, and the agencies that could help often bury them in jargon and retainers.
So I started Ubicolor to be the technology partner I'd want if I ran a small business: someone senior, honest and on your side, who keeps up with the tech so you can focus on what you do best.
How I work
Six promises to every client
- 01
Plain English, always
If I can't explain it simply, I shouldn't be selling it to you.
- 02
Outcomes over output
Every recommendation comes with a feature, a benefit and an outcome. If it won't grow your business, I won't suggest it.
- 03
Fixed prices
You'll know the full cost before we start. No hourly billing, no surprise invoices.
- 04
You own everything
Your domain, code, content and accounts. No lock-in, ever.
- 05
Modern by default
The same tools leading tech companies use, so you're not paying for yesterday's technology.
- 06
Honest advice
Sometimes the best answer is 'you don't need that'. I'll tell you.
Bath-based, UK-wide
Local roots. National reach.
Ubicolor is based in Bath, and I love meeting local businesses over a coffee. Most of the work happens over video calls, though, so I work with small businesses anywhere in the UK.
Philosophy
“As AI turns technical skills into a commodity, the businesses that win will be the ones with the strongest human relationships and the smartest use of technology. That's what I help you build.”
Let's talk
Tell me about your business.
Tell us about your business and what's getting in the way. You'll leave the call with clear, practical next steps, whether or not we work together.
- No jargon
- No obligation
- Fixed prices