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Ubicolor

About

Hi, I'm Ro. I help small businesses use technology the way big ones do.

Ubicolor is a one-partner technology studio based in Bath. I build websites, search visibility and AI tools for UK small businesses, and I explain every step in plain English.

Ro, founder of Ubicolor, smiling in a white shirt against an orange background

The story

From global brands to your high street

years building technology products
12+years building technology products
featured app on the App Store
Applefeatured app on the App Store
augmented reality for global brands
Nike · Speedoaugmented reality for global brands
students taught in plain English
5,000+students taught in plain English

For more than 12 years I've built technology that people actually use: an app featured by Apple, augmented reality experiences for Nike and Speedo, and software used by thousands of people worldwide. I've worked as a staff engineer inside large engineering teams, and I've taught more than 5,000 students how technology works, in plain English.

Along the way I noticed something. The tools that give big companies an edge (fast websites, smart search visibility, AI that handles the busywork) are now affordable for everyone. But most small business owners are far too busy running their business to keep up with them, and the agencies that could help often bury them in jargon and retainers.

So I started Ubicolor to be the technology partner I'd want if I ran a small business: someone senior, honest and on your side, who keeps up with the tech so you can focus on what you do best.

How I work

Six promises to every client

  1. 01

    Plain English, always

    If I can't explain it simply, I shouldn't be selling it to you.

  2. 02

    Outcomes over output

    Every recommendation comes with a feature, a benefit and an outcome. If it won't grow your business, I won't suggest it.

  3. 03

    Fixed prices

    You'll know the full cost before we start. No hourly billing, no surprise invoices.

  4. 04

    You own everything

    Your domain, code, content and accounts. No lock-in, ever.

  5. 05

    Modern by default

    The same tools leading tech companies use, so you're not paying for yesterday's technology.

  6. 06

    Honest advice

    Sometimes the best answer is 'you don't need that'. I'll tell you.

Bath-based, UK-wide

Local roots. National reach.

Ubicolor is based in Bath, and I love meeting local businesses over a coffee. Most of the work happens over video calls, though, so I work with small businesses anywhere in the UK.

Animated illustration of Bath's Royal Crescent on a floating lawn, with hot air balloons drifting overhead

Philosophy

“As AI turns technical skills into a commodity, the businesses that win will be the ones with the strongest human relationships and the smartest use of technology. That's what I help you build.”

— Ro, founder of Ubicolor

Let's talk

Tell me about your business.

Tell us about your business and what's getting in the way. You'll leave the call with clear, practical next steps, whether or not we work together.

  • No jargon
  • No obligation
  • Fixed prices